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Paramount Property’s Priority Campaign Is Back And Better Than Ever

Buying a property can be a stressful period for an inexperienced buyer. The amount of pressure and worry, especially in this unprecedented time with complications enhanced by the spread of the Covid-19 pandemic, can be overwhelming.

But with so many property developers offering attractive packages, this period makes it the perfect opportunity to finally buy that first home or upgrade to a bigger property for those with growing families.

 Now you can make owning your dream home a reality with Paramount Property’s Priority Campaign, now back for the second year after a successful run last year. And it is better than ever with improved Priority packages:

  •   Paramount Priority Tailored Payment Plan – offers flexible and customised payment plans to match your home purchase needs.
  •   Priority Rewards Programme – the earlier you sign the SPA, the more savings you can enjoy.
  •   Priority Loan Subsidy – up to 24 months.

Other features of this campaign include:

  •   Zero Entry – free legal fees on SPA and registration fee on MOT
  •   Free Maintenance Fees – up to 2 years
  •   Gift Vouchers – up to RM5,000
  •   Entrepreneurs Start-Up Scheme – funding up to 24 months for your business
 
Sejati Lakeside offers tranquil lakeside living.

Paramount Property understands that it is challenging to own a property given the current economic, financial, and Covid-19 situation. Hence, these packages were developed, taking into consideration the needs of purchasers, from home buyers to entrepreneurs.

The campaign begins on March 19 and ends on May 31, 2021. Terms and conditions apply.

Paramount Property developments covered under Priority

Homebuyers are in for a treat because seven Paramount projects are covered under this campaign, namely ATWATER, Berkeley Uptown, Greenwoods Salak Perdana, Sejati Lakeside, Sekitar26 Enterprise, Utropolis Batu Kawan and Bukit Banyan.

  1. ATWATER at Section 13 Petaling Jaya

For those seeking a home in one of Petaling Jaya’s most happening commercial and residential areas, the integrated development ATWATER is the answer. Located in the rejuvenating neighbourhood of Section 13, the residential units cater to singles, newly-weds, growing families and empty nesters.

It is designed in such a way that adult children can live in a more vibrant unit while their aged parents are happily retired in a more contemporary setting so both can remain in touch yet living apart.

A new lifestyle with Berkeley Uptown.
  1. Berkeley Uptown, Klang

Berkeley Uptown is Paramount Property’s newest freehold mixed-use development located in the centre of Klang town, bringing in a new vibrancy to Klang town’s old-world charm.

Comprising commercial, residential, and educational elements, Berkeley Uptown will usher in a new way of living for those seeking a condominium lifestyle. For younger generations of Klangnites, it also offers them a contemporary and secure option while enabling them to stay close to their families.

  1. Greenwoods Salak Perdana, Sepang

For those who yearn to live in wide-open green spaces, the freehold Greenwoods Salak Perdana township, located at Sepang, is the answer. Nestled within a 237-acre neighbourhood dotted generously with tranquil parks and recreational pockets, residents live in a natural environment that encourages outdoor activity and play.

Landed properties like Greenwoods Salak Perdana’s houses are still the people’s choice.
  1. Sejati Lakeside, Cyberjaya

Sejati Lakeside is a 41.4-acre freehold landed residential development set against a panoramic 45-acre lake and surrounded by 5 acres of landscaped parks with 19 multi-various facilities for young and old alike. These Cyberjaya contemporary homes provide the ultimate lakeside living in a close-knit community setting.

  1. Sekitar26 Enterprise, Shah Alam

Sekitar26 Enterprise is designed as a 24/7 urban hub for entrepreneurs and businessmen to satisfy any enterprise’s modern needs. The integrated commercial development, located in the business heart of Selangor’s capital, is envisioned to become a vibrant destination for leisure and a thriving place for business.

  1. Utropolis Batu Kawan, Penang

Properties complemented by education are excellent growth areas, and Utropolis Batu Kawan in Penang is no exception. Anchored by UOW Malaysia KDU Penang University College, Utropolis Batu Kawan is a self-contained integrated development with major shopping and entertainment attractions, including Ikea and Design Village Outlet Mall just across the road.

Utropolis Batu Kawan’s education component is the catalyst for this growing township.
  1. Bukit Banyan, Sungai Petani Kedah

Further north, Bukit Banyan blends contemporary architecture seamlessly with nature, lush greenery, natural sunlight, and fresh air to give the people of Kedah a healthy and relaxing lifestyle.

Sprawled over 520 acres of elevated land, this integrated development has an award-winning 25-acre Hill Park perched right in the centre. It is the perfect sanctuary for families looking for a quality outdoor lifestyle that incorporates fun, learning, wellness and adventure.

Upcoming projects

Paramount Property also has two upcoming projects, Arinna Kemuning Utama and The Atrium, which are now open for registration. However, these will not be eligible for the Priority package.

Arinna Kemuning Utama is a freehold, low-density high-rise residential development associated with a signature mini-retail complex. Focusing on innovative smart home solutions to offer residents a tech-enhanced home lifestyle, attention is also given to comfort, convenience, and connectivity to match the new norm’s demands.

And finally, The Atrium is a freehold development located in Kuala Lumpur’s heart to tap into the trendiest social scene with the city’s best amenities. This serviced apartment with smart home features will offer 5-star rooftop facilities to maximise the spectacular KL city skyline, matching its premium status and strategic location.

Every unit will be fully furnished and equipped with smart home features. Each layout has been thoughtfully designed with sizeable bedrooms, living room, study area, dining and kitchen.

Paramount Urges Govt to Speed up Development Approvals

KUALA LUMPUR: Paramount Corp Bhd hopes the government can expedite development approvals to support the recovery of the property market and the whole economy.

Group chief executive officer Jeffrey Chew said the property developer was concerned over its ability to launch new projects and support the market’s demand due to delays in approvals.

“I hope the government recognises the need to help developers to accelerate the process of approvals from all the different authority levels,” he said during a press briefing on the group’s financial year 2020 results on Wednesday.

Chew said solving the problem will also determine the company’s ability to launch RM1.2 billion gross development value (GDV) projects and achieve sales of RM1 billion targeted for this year.

He said in 2020, Paramount managed to launch RM834 billion GDV worth of projects, lower from its initial target of also RM1.2 billion due to lockdown restrictions and COVID-19 adverse impacts.

“If we can really launch 42 per cent more projects to RM1.2 billion as targeted for 2021, I think we can beat it (sales target),” he said, adding that Paramount also recognised risks from the COVID-19 pandemic.

Paramount planned to launch high rise (55 per cent), landed (40 per cent), and commercial developments (5.0 per cent) in 2021.

Among key residential projects are The Atrium on prime ’embassy row’ land in Ampang with GDV of RM202 million and high rise in Kemuning Utama, Shah Alam with GDV of RM198 million.

He said Paramount saw strong demand growth for landed property in 2020 and expects it to continue this year.

Overall, the outlook of the industry is positive, amid current lower interest rates.

Chew said residential property overhang stood at 57,390 units in the third quarter 2020, while unsold units under construction at 113,576, due to unstrategic locations and higher pricing, among other reasons.

“People say that this could be also because of the Bumiputera lot allocation that is still unreleased,” he said.

Paramount’s net profit jumped to RM486.66 million in the financial year ended Dec 31,2020 (FY20) from RM104.05 million in FY19, while in contrast revenue dropped to RM593.56 million from RM705.97 million previously.

As for the fourth quarter (Q4) FY 2020, net profit dropped sharply to RM3.59 million from RM39.12 million in the same quarter a year before. Revenue was lower at RM188.39 million from RM209.62 million. – Bernama

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Paramount Sets Higher Property Sales Target of RM1b for 2021, Sees Low Interest Environment as a Boon

KUALA LUMPUR (March 3): The current low interest rate environment bodes well for the property market due to lower borrowing costs, says Paramount Corp Bhd group chief executive officer Jeffrey Chew (pictured).  

Against this backdrop, coupled with the fact that the local economy is widely expected to recover in 2021, he is hopeful that the property market this year will be better than the last two years.

“Interest rates have come down and hopefully will stay low, prompting people to start buying properties,” Chew today told a virtual media briefing on Paramount’s financial results for the year ended Dec 31, 2020 (FY20).

The property developer achieved total property sales of RM770 million in FY20, 11% higher than the RM692 million recorded in FY19 despite the fallout from the Covid-19 pandemic.

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Paramount FY2020 Profit Up 368% Bolstered by Education Disposal Gain; Proposes Final Dividend of 2.5 sen

Petaling Jaya, 25 February 2021: Paramount Corporation Berhad (Paramount) reported that the Group registered a 368% increase in profit attributable to ordinary shareholders at RM486.7 million for FY2020 (FY2019: RM104.0 million). This was primarily due to the non-recurring gain from the Group’s disposal of its controlling equity stakes in the pre-tertiary education business which was completed in February last year.

Paramount also announced a 2.5 sen per share single tier final dividend for the financial year ended 31 December 2020, subject to shareholders’ approval in the upcoming annual general meeting. The total dividend for FY2020 would therefore be 31.5 sen including the special dividend of 29.0 sen paid in April 2020 from the divestment of the pre-tertiary education business.

For FY2020, the Group’s revenue from continuing operations, mainly property development, was RM593.6 million, which was 16% lower than that of the corresponding period last year (FY2019:RM706.0 million). On the back of lower revenue, the Group recorded a profit before tax (PBT) of RM51.8 million from continuing operations as compared to RM88.8 million in FY2019. This was mainly attributable to the lower contribution from the property division but mitigated by lower non-recurring expenses and interest expenses in the investment and others division.

Paramount Group CEO Jeffrey Chew said, “Despite the on-going pandemic, the Group’s property sales for 2020 had surpassed its 2019 sales by 11% to RM770 million. We delivered strong sales even when the economy contracted by 5.6%. This reflects on the quality and attractiveness of our properties and the Group’s strength and our resilience at creating value.”

“The Group intends to capitalise on the strong sales momentum generated last year and will intensify promotional activities to boost sales. We are grateful for the ongoing support of our customers, communities, authorities, and business associates.”

Continuing operations – Property division

In FY2020, the property division achieved a revenue of RM584.4 million (FY2019: RM700.3 million) with the top three revenue contributors being Utropolis Batu Kawan in Penang, Bukit Banyan in Kedah, and Greenwoods Salak Perdana in Selangor. On the back of lower revenue, the PBT of the property division dropped 47% to RM62.6 million as compared to RM117.4 million in FY2019. Among the other factors that have contributed to this drop were the unprecedented disruptions to the construction progress coupled with additional project related and compliance costs arising from the COVID-19 pandemic.

The Group’s property sales for FY2020 surpassed last year’s by 11% due to stronger sales in the second half of 2020, which was 51% higher than the corresponding period last year. The new project launches that drove up sales were Sinaran at Utropolis Batu Kawan, Cendana at Greenwoods Salak Perdana, and Sejati Lakeside at Cyberjaya.

Prospects

The property market will be weighed down by continued economic uncertainties which could result in cautious household spending, reduced business expenditure and weakened employment market. Nevertheless, the low interest rate environment coupled with the stamp duty exemption on the instruments of transfer and loan agreement for the purchase of residential homes under the home ownership campaign and 2021 Budget initiatives are expected to continue to spur buying interests in properties.

“The Group’s unbilled sales of RM1.1 billion as at 31 December 2020 was a new record achieved. Although this provides some visibility on the Group’s cashflow in the future, the pace at which this can be converted into billings would depend largely on the construction progress of the projects.”

“Paramount’s pipeline of property launches for 2021 is valued at RM1.2 billion, about 42% more than the GDV launched last year. The prolonged pandemic may, however, derail the timing of these launches although we are hopeful that the pandemic would be brought under control with the roll-out of the COVID-19 vaccines in Malaysia starting this week,” said Chew.

“Paramount will launch our first project in Kuala Lumpur in June – the Atrium at Ampang Hilir, a freehold, low density 20-storey tower of serviced apartments, with a GDV of RM968 million. We are starting to register interest for the units on our Paramount Property website. We expect strong interest as it is located at a premium location near the Embassy Row.

“Aside from that we be launching our Arinna smart homes at our expanding development of Kemuning Utama, and new phases of our ongoing projects at Sejati Lakeside, Greenwoods Salak Perdana, Bukit Banyan and Utropolis Batu Kawan,” Chew said.

In the coworking segment, Co-labs Coworking opened a new location in early January 2021 at Tropicana Gardens Mall in Kota Damansara, Selangor, prior to the implementation of MCO 2.0.  Co-labs Coworking also launched Scalable Malaysia in 2020 to provide an end-to-end consult, design, build and manage workspace ecosystem solution to corporates. This new business derives synergies between the Group’s property development and its coworking businesses.

As COVID-19 infection remains a risk, the Group will continue to be vigilant and has taken measures to ensure minimum disruption to its supply chain.

Barring new containment measures that require the closure of construction sites, the Group is cautiously optimistic that its earnings from continuing operations for the financial year ending 31 December 2021 would be relatively better than last year with the anticipation that the COVID-19 pandemic would be brought under control.

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大年菩提岭发展计划总值15亿已推展65%

双溪大年“菩提岭”屋业发展计划(BUKIT BANYAN),销售总值预计达到15亿令吉,其中超过65%的房屋已陆续推展。

占地520英亩的菩提岭,计划兴建总共5200间高档住宅房屋,属于吉打州中部非常热门的住宅房屋计划之一。

发展商PARAMOUNT PROPERTY北马区总执行长黄汉平接受各华文报联合线上专访时,这么指出。

黄汉平指出,自从2012年开始发售大约9年来,响应十分热烈。预料再过5年时间,就要宣告售罄。

即将推出新款双层排屋

菩提岭即将推出SENNI 2最新款式的双层排屋,地皮面积24尺X75尺,只有99间而已。虽然售价是50万4900令吉,但在政府推动的“拥屋计划(HOC)”之下,有得折扣8万令吉。此优待的截止日期为今年6月30日。

除了上述款式房屋之外,预料还会有4到5个款式的房屋,于今年内陆续推出,其中包括双层排屋、双层半独立式房屋,以及独立式别墅等。

将扩大137英亩

黄汉平也透露,PARAMOUNT不久前已经把与菩提岭隔邻的一片137英亩地皮购买起来,以便把菩提岭加以扩大,估计可以多兴建1500间各种款式的房屋。

这137英亩的屋业发展地皮,原本属于吉打州政府商业臂膀的子公司BDB所拥有,并已发展了一小部分的房屋。

更多详情可浏览:https://paramountproperty.my/bukitbanyan/about/ 或者致电联络:04-441 3388

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